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CureMito Announced as Benefiting Charity of inaugural Rock ‘n’ Roll Pasadena Half Marathon

Event raise funds for the Center for Mitochondrial Medicine; Scenic, lush race course to highlight Rose Bowl, city landmarks; Sign Up For Team Mito at http://curemito.org/contact/

Pasadena, CA –  The green, lush scenery of the city of Pasadena will welcome more than 12,000 runners on Sunday, February 19, 2012, as the Rock ‘n’ Roll Pasadena Half Marathon makes its debut. Today race organizers joined elected officials and Grey’s Anatomy actress Chandra Wilson to announce that the inaugural event will benefit CureMito, a charity dedicated to support innovative research, treatment and education of mitochondrial disease and functional disorders.

Wilson was joined at the Rose Bowl by Congressman Adam Schiff, Mayor of Pasadena Bill Bogaard, California Assemblymember Anthony Portantino, ESPN Golf Swing Coach Jerome Andrews, CureMito founder Beth Andrews and Dr. Richard Boles, a Mitochondrial Disease expert.

“We are excited to join the Cure Mito foundation with the first ever Rock ‘n’ Roll Pasadena Half Marathon,” said Michael Conant, President of CureMito. “This event will help us to enable families affected by mitochondrial dysautonomia and functional disorders to benefit from the clinical treatment and to raise money for the research needed to improve these existing treatments.”

Runners will tour the city as the sounds of live, local bands playing along the course motivate and entertain. Enthusiastic cheerleaders and thousands of spectators will also join in, making the 13.1 mile distance unlike any other race experience.

The race will start and finish at the iconic Rose Bowl, passing over the Colorado Bridge, through Old Town Pasadena and around the Brookside Golf Course. Runners will enjoy the sights of numerous scenic landmarks, including the Tournament House, the Norton Simon Museum and more.

“The CureMito Foundation is a truly unique and impressive organization,” said Bouker Pool, Senior Vice-President of Marketing for Competitor Group, which organizes the Rock ‘n’ Roll Pasadena Half Marathon. “This event will provide a tremendous experience with a course that is both scenic and challenging; showcasing a remarkable city and scenic landscape. We’re looking forward to making our Pasadena debut in February in support of CureMito.”

After crossing the finish line, runners will join family and friends to celebrate their accomplishment at the finish line festival and headliner concert. All runners receive free entry to the concert, which in recent years has featured headliner acts including Everclear, Five for Fighting, Pat Benatar & REO Speedwagon, Blues Traveler, Neon Trees and Bret Michaels.

Race weekend will begin Friday, February 17 with a two-day Health & Fitness Expo at the Pasadena Convention Center. The Expo, which will be free and open to the public, will showcase the latest in running products and services with interactive clinics from fitness experts.

For more information, please visit Competitor.com.

About Rock ‘n’ Roll Pasadena

A Competitor event, the first ever Rock ‘n’ Roll Pasadena Half Marathon benefiting CureMito will debut on Sunday, February 19, 2012. Live bands and cheerleaders will entertain participants along every mile of the scenic course, which starts at the iconic Rose Bowl and travels past many of city’s historic landmarks. The race concludes with a finish line festival and headliner concert. A two-day Health & Fitness Expo kicks off race weekend on Friday, February 17 and Saturday, February 18. The free expo is open to the public and will feature the latest in running apparel and nutrition products.  Online registration for the event is open at Competitor.com.

About CureMito

CureMito is a non-profit 501c charity composed of a partnership between the families of children with mitochondrial functional disorders and the business community. Although an independent organization, we have strong connections to Children’s Hospital Los Angeles. Our mission is to establish and support a local center of excellence for the innovative research, treatment and education in mitochondrial disease and functional disorders. The foundation’s vision is to enable families affected by mitochondrial dysautonomia and functional disorders to benefit from the clinical treatment and labratory research provided by Dr. Boles and his colleagues and to raise money for the research needed to improve these existing treatments. For more information or to sign up for Team Mito, visit http://curemito.org/contact/.